The 2018 Pantone Color of the Year Is Here, and It’s Purple

It’s called Ultra Violet. Get the inside scoop on the selection process.

Editor’s note: Color authority Pantone just announced its selection for the 2018 Color of the Year: Ultra Violet, a purple shade that is sure to prompt passionate discussion among design pros and enthusiasts. Pantone says the color “communicates originality, ingenuity and visionary thinking.”

We spoke with Leatrice Eiseman, executive director of the Pantone Color Institute, about how her team selects the color of the year, and some of the color trends that will influence home decor in 2018.

Pantone’s annual Color of the Year selection makes an impact on the home and interiors industry — often in ways the average consumer isn’t even aware of.

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