Top 42 Real Estate Lead Generation Ideas from the Pros

With the marketing environment getting more and more complex, it can be confusing for a Realtor to know where and how to generate leads that convert. Luckily, we’re here to help. We put together this guide with the top 43 real estate lead generation ideas to help you narrow down the options and ensure your hard earned marketing dollars get an unbeatable ROI.

1. Generate Hot Leads Using Zillow

A recent study from the National Association of Realtors revealed that 92% of buyers use the Internet to house hunt. This strongly indicates a need for all real estate business to have an established online presence, and Zillow is the first place you should start. Zillow Premier Agent is Zillow’s lead generation platform. As the largest real estate website with over 130 million visits per month, Zillow could generate $2.60 in commissions for every $1 spent.

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